CRM Systems – establishedagency

Trusted by Australian businesses

The problem

Your data shouldn't live in fifteen places.

Every tool you added solved one problem — and created a copy of your customer data. Now nothing agrees, nobody trusts the numbers, and your team spends hours moving information that should move itself.

// Signs you’ve outgrown off-the-shelf…

Customer data lives in five different tools — and none of them agree

Quotes in email, jobs in a spreadsheet, invoices in Xero — nothing talks

Reporting means exporting CSVs and praying

Your team re-types the same info into three systems

You've outgrown the CRM you're renting, but it won't bend

You pay per-seat for features you don't use — and still can't get the one you need

What we build

A CRM shaped around your business.

Pipeline & deals, your way

Stages, fields and flows that match how you actually sell — not a template's idea of it.

Quoting & invoicing

Quotes generated, sent, tracked and synced straight into Xero or Stripe.

Jobs & scheduling

From enquiry to booked job to completed work — one timeline, no whiteboard.

Customer & client portals

Give clients a login: quotes, jobs, invoices and files, self-served.

Automations that follow up

Reminders, follow-ups and status updates that fire themselves — via email, SMS or WhatsApp.

Dashboards & reporting

Live numbers on sales, jobs and cash — no CSV exports, no praying.

Integrations

Connected to everything you already run.

We help you connect and work with the tools your business already relies on. If it has an API, we can wire it in — and if it doesn’t, there’s always a way. One CRM at the centre, everything else feeding it.

Google & Communication

Sales & Marketing

Finance & Commerce

Operations & Projects

Automation & AI

Data, Dev & Content

59 integrations · If it’s not here, we’ll build the bridge.

The build

Custom-coded. Not configured.

Your CRM runs on the same modern stack as our platforms — real code, your data model, your workflows. Not a template with your logo on it.

FAQ

Answers to the questions that matter.

Why custom instead of Salesforce or HubSpot?

If an off-the-shelf CRM genuinely fits, use it — we’ll tell you so. Custom makes sense when your process is your advantage: no per-seat fees, no feature hostage-taking, a system shaped around how you sell and deliver.

What if a tool we use isn't on your list?

If it has an API, we can integrate it. If it doesn’t, there’s almost always a path — automation bridges like Make and n8n, file drops, email parsing. We haven’t met a tool we couldn’t reach.

Do we own the CRM?

Outright. Code, data, hosting accounts — yours. No per-seat licences, no rent, no ransom.

Can you migrate our data from our current CRM?

Yes — migration is part of every build. Contacts, deals, history, files: mapped, cleaned and imported. You don’t lose your past to fix your future.

How long does a custom CRM take?

A focused first version typically lands in six to ten weeks, then grows in phases alongside your business. You’ll have a fixed quote and timeline within 48 hours of scoping.

What does it cost compared to subscriptions?

More upfront, less forever. Most teams cross over within 18–24 months versus per-seat SaaS — and you end up with an asset you own, not a bill that scales with headcount.

The CRM that connects everything.